Full-Time QA Support for the Marketing Platform Provider

QA Support for the Marketing Platform Provider

Industry

Marketing & branding

Country

United States

Type of Service

Manual testing

Cooperation Type

Full-time

Project Type

Web app testing

Overview

brkfst is a platform created for bringing together marketing and creative specialists. With its help, companies can find creators who provide video content and imagery for digital promo campaigns on Facebook and Instagram. In addition to publishing creative briefs, a company can use platform resources to design visual content on their own. The web app also offers analytical tools for tracking and monitoring campaign performance.

Challenge

We joined the project a few months after the development started. It was a new product developed from scratch. Therefore, the QA team was to check thoroughly different levels of the software system and cover a variety of testing types.

One more highlight of the project was the frequently changing requirements. Due to the market specifics, the client had to reconsider some of the demands and product specifications during the software development process.

Solution

Under fast-changing requirements, the QA team chose to apply an exploratory approach first. Exploratory testing is simultaneous learning, test design, and execution that is always performed manually. Some of the following manual inspections of the platform’s native features relied on the test cases as well. QA engineers also checked integration with other tools and extensions via APIs.

The testing process included the following stages:

  • The team conducted functional tests to detect the features that had defects and therefore didn’t behave as expected.
  • QA engineers ran GUI testing, which was meant to verify the correct functioning of graphical elements – buttons, links, input fields, forms, etc. that allow users to access the backend features.
  • Smoke tests were necessary to learn if the core product functionality functions adequately (a user can access the website, register or log in, and install the application).
  • Accessibility tests were performed to verify that the software is usable by people with disabilities (including vision impairment and other physical or cognitive conditions).
  • We also ran cross-browser and cross-platform tests for the web and mobile versions of the platform. The purpose was to ensure a seamless experience with the web app regardless of the device used to access it.
  • API testing allowed us to ensure the functionality, performance, and reliability of the Application Programming Interfaces that enable communication and data exchange between different software systems.
  • Finally, we conducted regression tests to verify that stable and already defect-free functionality hasn’t been affected by the changes and new bugs haven’t appeared.

The marketing expertise of the QA team helped to provide the required test coverage and ensure the correct functioning of software features. It was significant to know the core terminology for adequate estimation of the tested functionality. QA engineers refined their knowledge of digital promo campaign management, in particular, by working in close collaboration with the QA Madness marketing team.

Results

Reporting the found defects to the development team was followed by fixing and retesting the functionality. It allowed us to improve the overall quality of the software product.

Together with the brkfst team, we analyzed and reconsidered their existing development processes to make them more efficient. Sprint planning with scheduled releases helped to make the work of both parties more productive.

The platform was initially used inside the company. Developing extra features and involving the QA expertise allowed us to scale the product and make it available for external use. Currently, different companies can plan their campaigns and connect with the creators using brkfst.

Let’s Start a New Project Together

QA Madness helps tech companies strengthen their in-house teams by staffing dedicated manual and automated testing experts.

Anastasiia Letychivska

Head of Growth

Ready to speed up the testing process?